“Cayman’s Story,” Viewed by nearly 300,000, Recognized as Outstanding Branded Content
Video for Brady Campaign to Prevent Gun Violence tells the story of a father whose son took his life with a gun he bought for protection
WASHINGTON — Summers Strategies has been named a Bronze winner for “Cayman’s Story” in the 38th Annual Telly Awards. There were more than 13,000 entries from all 50 states and several countries, making this a true honor.
“Cayman’s Story” was produced by Summers Strategies on behalf of the Brady Campaign to Prevent Gun violence as part of Suicide Awareness Month. Nearly 300,000 people have viewed the three-minute video in which Farid Naib tells the story of how his teenage son, Cayman, took his life using a gun Farid bought for protection. Two-thirds of the 33,000 annual gun deaths in America are due to suicide, making this powerful video an important tool for raising awareness and saving lives.
The Telly Awards, founded in 1979, is the premier award honoring outstanding TV commercials; video productions; and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
“It was an honor for us to work with Farid, a man who is truly committed to saving lives by sharing his story. And we are grateful to work with the Brady Campaign to achieve its mission of cutting gun deaths in half by 2025,” said Summers Strategies President Jon Summers. “We’re thrilled to win this award and thank the Telly Awards for this wonderful recognition.